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Our Team

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Delivering on business priorities and timelines is paramount for Flywheel. We’ve assembled a strong and experienced team, and established a culture and process that enables us to consistently deliver quality to our clients. We are committed to an efficient and flexible work-flow, and will work with your team to meet its specific needs.

 

Principals

  • Scott Snowden
    Scott Snowden
  • Barb Woolley
    Barb Woolley
  • Oliver Moorhouse
    Oliver Moorhouse
  • Dominic Ayre
    Dominic Ayre
  • Nicholas Griffin
    Nicholas Griffin
  • Shane Davis
    Shane Davis
  • Marc Baron
    Marc Baron
  • flywheel.gord
    Gord Woolley
  • flywheel.bob
    Bob Hambly
 
 
 
  • Scott Snowden

    Scott Snowden

    Business & Technology Strategy

    Our world is evolving quickly and companies who are able to take advantage of well designed technology will lead the way. Scott brings a keen sense of curiosity and determination to all new business problems. Scott's passion is creatively engineering new ways for clients to standout. To do that, you need to ask the right questions and take time to understand the context of each client's position in the market. This business-first approach has given clients like SNAP Financial a strong competitive advantage. Clients like Quadrangle Architects and the Prospector's & Developer's Association of Canada have been able to implement web strategies to streamline their operations and improve communications.
  • Barb Woolley

    Barb Woolley

    Creative Strategy

    Design is just as much about good aesthetic as it is about how we all interact with each other and with our surroundings. All of the business planning in the world can't help you if the feeling isn't right. When you have Barb on your side, you have design on your side.  Barb brings an inherent sense of style and purpose to everything that happens at Flywheel.  With extensive, award winning client experience ranging from retail to not-for-profit and professional services it is no wonder that Barb is often called on to adjudicate design competitions. 

  • Oliver Moorhouse

    Oliver Moorhouse

    Business & Marketing Strategy

    A good growth strategy sets the foundation, but when you deliver a good strategy with well-designed technology you drive growth.  With a sharp focus on results and a practical approach, Oliver helps clients leverage technology to craft the right marketing and business strategy to be able to thrive in a fast-paced world. With experience creating consumer and business-to-business technology for companies such as Rogers Communications, Novo Nordisk, and Helm, to name a few, Oliver brings his business expertise and marketing savvy to help clients achieve results.

  • Dominic Ayre

    Dominic Ayre

    Design

    Dominic’s focus is on high-level strategic initiatives with entrepreneurial-spirited companies. Dominic has worked in Toronto as a graphic designer for more than 20 years. He oversees creative work for clients such as the Prospectors & Developers Association of Canada, Barrymore Furniture, Timbercreek Asset Management and Quadrangle Architects. Currently on faculty at OCAD University, Dom is an enthusiastic mentor to new designers and is well known within the design community for his expertise in typography, digital platforms and design trends.

  • Nicholas Griffin

    Nicholas Griffin

    Business Development

    As a consummate client advocate, Nick looks to maximize the value and satisfaction delivered with every project produced by Flywheel Strategic. Nick has an inherent capability to see a situation for what it is and clearly articulate technical details in a straightforward manner. Nick believes in a high-touch, responsive approach to ensure you make an informed decision when starting the next project that will elevate your brand.
  • Shane Davis

    Shane Davis

    Marketing

    Shane will bring a focused energy and enthusiasm to help you grow a community of loyal, engaged customers.  Amazing ideas become valuable campaigns when we are able to support them with analytics and our expert insight.  Shane will help measure and increase the impact of your marketing initiatives so you can build revenue further through social media, online engagement and unique digital campaigns.  Just ask our client Butterball Farms - they can testify to the value of a well executed marketing strategy by Shane's team.

  • Marc Baron

    Marc Baron

    Technology

    Anything is possible. That’s why start-ups, entrepreneurs and enterprise businesses come to Flywheel with brand new business ideas. Balancing the invention of trend setting technology and the adoption of existing platforms requires instincts and experience.  As the head of the technical team at Flywheel Strategic, Marc is the guy you want guiding that development. With an extensive range of technical experience and a degree in Electrical and Computer Engineering from Queen’s University, Marc is consistently implementing innovative and elegant ways to solve technical challenges. 
  • flywheel.gord

    Gord Woolley

    Design

    Gord combines a facility for design with a head for business. Gord has been instrumental in the design, development and management of a number of major branding programs including Timbercreek Asset Management. He has been involved in all facets of design including logotypes, websites, magazines, brand collateral, reports and packaging. Gord’s ability to logically and systematically deal with complexity, his ease with spreadsheets, and his exceptional organizational skills have been invaluable to our team.

  • flywheel.bob

    Bob Hambly

    Bob’s curious mind and knack for personal service set the tone for the team at Flywheel Strategic. Bob ensures all projects are developed and executed with a strategic eye, fresh perspective and meticulous craftsmanship. Bob also directs all brand development projects for Flywheel, working with clients such as Quadrangle Architects. He is a sought-after lecturer and speaker – recent engagements include delivering the keynote addresses at the SUNYCUAD Conference in Rochester, New York and at the University and College Designers Association (UCDA) in Phoenix, Arizona. Bob is Vice-President of Communications for the Association of Registered Graphic Designers (RGD) and is also on their Board of Directors.

  • Scott Snowden

    Scott Snowden
  • Barb Woolley

    Barb Woolley
  • Oliver Moorhouse

    Oliver Moorhouse
  • Dominic Ayre

    Dominic Ayre
  • Nicholas Griffin

    Nicholas Griffin
  • Shane Davis

    Shane Davis
  • Marc Baron

    Marc Baron
  • flywheel.gord

    Gord Woolley
  • flywheel.bob

    Bob Hambly
Our Team

What We Do

Sitefinity

 
As a leading Sitefinity partner, Flywheel has extensive experience and proven success building brands that thrive online. With the rich set of digital marketing tools from Sitefinity your company can rapidly improve online communication and customer engagement.
 
 

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Sitefinity Case Studies

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Quadrangle

 

Sitefinity Services

User Experience Design
 
Analytics
 
Content Strategy & Creation
 
Social Media
 
Content Management

Ecommerce

Conversion Tracking

System Integration

Content Personalization

Customer Journey

Multilingual

Accessibility (WCAG & AODA)

Mobile Optimization

Hosting

Maintenance

Training

Support

 

 
A Content Management System Built For Content Managers

Sitefinity actually puts control of your content at your fingertips.  The backend interface is straight-forward and easy to use.  Your communications team will be able to get on with the job of growing your business instead of needing to be technical web experts.

Flywheel has implemented Sitefinity websites for clients needing everything from a simple brochure website to a multilingual resource center to an ecommerce platform that is fully integrated with the back office.
 

Schedule a Demo Today


 
 

 
Document Management

With a sensible, searchable folder structure and granular permissions you can finally take back control of your document list.

 

Sitefintiy Document Management Screenshot

 
Drag and Drop

Sitefinity has a visual drag and drop interface that is so intuitive you'll be designing new page layouts within minutes.

 

Sitefinity Screenshot of Drag and Drop feature

 
Rich Features

Goodbye plug-ins! With built-in features like Blogs, Events, News, Image Galleries and more, Sitefinity is ready to be put to work.

 

Sitefinity Screenshot Out of the Box Features
 

 
Powerful, Dynamic and Flexible

When using Sitefinity, the Flywheel creative team has full design control over your website.  There are no templates that need to be used and there are no style rules to follow.  Your website will come to life in the best way possible for your business.

The guts of Sitefinity are equally flexible allowing the Flywheel development team to take the reigns and fully customize the features and capabilities of Sitefinity.


 
 

 
Multiple Languages

You will be delighted to see how Sitefinty helps you keep on top of and synchronize multiple languages for all your website content.

 

Sitefinity Multi-language Management

 
Social Sharing

With out-of-the-box social sharing in Sitefinity you can extend your reach and connect to your visitors with the click of a button.

 

Sitefinity Social Sharing Features

 
Content Personalization

Put the most relevant content in front of each unique visitor with the marketing automation capabilities of Content Personalization.

 

Sitefinity Personalization Features
 

 
Ready To Grow

Sitefinity is a scalable and secure platform that is ready to keep up as your business rises to new heights.  As you expand your services, products and capabilities Sitefinity's capabilities will adapt.

Flywheel has put Sitefinity to use for businesses of all sizes including everything from national brands to local charities.

 
 
 
 
 
Sitefinity is scalable and secure
 
Design, Branding & Strategy
Sitefinity Template Design
Responsive / Mobile Design
Website Analytics
Workflows
Integration
Salesforce Integration
Marketing Cloud Integration
Intranet Development
SharePoint Integration
Custom Sitefinity Development
 
Digital Marketing
Digital Experience Cloud
Search Engine Optimization
Pay Per Click
Email Marketing
Social Campaigns
 
Support & Maintenance
Sitefinity Hosting 
Sitefinity Training
Sitefinity Maintenance