Overview.

Case Study: Timbercreek

Timbercreek Asset Managment Logo

How did this worldwide manager of real estate assets reach audiences on every floor?

Timbercreek is an investor in a diverse range of real estate equities and debt, as well as a hands-on manager of its properties in the multi-unit residential sector. For over a decade, we’ve been helping them communicate effectively with everyone from ordinary tenants to ultra-sophisticated financiers.

SERVICES

Design

  • Branding
  • Interface Design
  • System and Workflow Architecture
  • Marketing Material

Technology

  • Responsive Websites
  • System Integration
  • Content Management
  • Accessibility
  • Sitefinity

Content

  • Customer Engagement
  • SEO
  • SEM
  • Content Management 
  • Overview
  • Gather
  • Shape
  • Build
  • Engage

Gather.

“They took the time to learn our business.”
That’s how Timbercreek remembers our initial engagement. Creating a flexible, multifaceted digital platform was key but only as part of developing a carefully conceived brand strategy and identity. Our research began with understanding the audiences and the business plan.

  • Overview
  • Gather
  • Shape
  • Build
  • Engage
Timbercreek's visual identity
Timbercreek Financial and Timbercreek Communities visual identity
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Shape.

Our approach engendered trust.
Having done extensive work determining and demonstrating how people use Timbercreek’s digital and print materials, we consistently made recommendations based on solid analytical evidence. Over the years, Timbercreek has come to see us an extension of their team.

  • Overview
  • Gather
  • Shape
  • Build
  • Engage
Timbercreek's hand drawn website wireframe
Hand drawn wireframe for Timbercreek's website

Build.

We delivered a whole system,
a communications platform based on tech savvy, design sophistication and business acumen. Easy to use and flexible in its application, it speaks to audiences at multiple levels and across numerous geographies with content ranging from key investment information to automated tenant surveys and rental availability listings.

  • Overview
  • Gather
  • Shape
  • Build
  • Engage
Timbercreek's website displayed on a tablet
Timbercreek Communities and Financial website displayed on mobile devices
Timbercreek's website displayed on a tablet
cs-timbercreek-build-1
cs-timbercreek-build-2

Engage.

The platform helped elevate results.
Since bringing us in at their foundation, Timbercreek has grown from a company with $200 million in assets under management to one of more than $7 billion in assets under management.

  • Overview
  • Gather
  • Shape
  • Build
  • Engage
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