Sales & Marketing Automation
Unlock More Value From Your Sales & Marketing Efforts
Answer these 5 questions to get our Marketing Automation tip sheet just for you.
What are some of the tools your organization is using?
Social media automation – e.g. Hootsuite, Sprout Social
Email marketing automation – e.g. MailChimp, Campaign Monitor, Constant Contact
Website content personalization – e.g. Sitefinity, Hubspot, other CMS tools
Advertising automation – e.g. AdRoll, Revealbot, AdWords
Chat automation – e.g. ChatBot, Flow.xo
Mobile automation – e.g. Airship, Leanplum, Sitefinity
Lead management automation – e.g. LeadSquared, Salesfusion, Sitefinity Insight (DEC)
Full funnel automation – e.g. Pardot, Marketo, Hubspot, Salesforce
None of the above.
Which phrase best describes your organization?
We have been doing sales and marketing more or less the same way for a long time.
We’ve started to test and use automation for specific tasks or applications, but they are not connected.
We have implemented significant marketing automation tools, but we’re not getting the value from it we hoped.
We are pretty advanced. We’re constantly looking for new ways to evolve and enhance our existing marketing automation investment.
What are the biggest barriers your organization is facing?
Internal stakeholders / executives who aren’t aware or educated about its benefits.
Low alignment or silos inside my organization.
Lack of expertise, bandwidth or time to resource or execute marketing automation.
Lack of budget or business case.
Low adoption or use of technology by team members.
Legacy or entrenched systems.
How would you describe your organization?
Small Business / Organization
Medium Business / Organization
Larger Enterprise / Organization
Do you have anything else you’d like to add?
Re: your business, growth plans, opportunities and challenges with technology, etc.
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