• Strategy

2017 Highlights from Flywheel

Scott Snowden
Scott Snowden
Business & Technology Strategy
Write to Scott


Looking back at our task lists from the past 12 months was a great reminder of everything that we have helped our clients accomplish.


SNAP Financial

SNAP Central Screenshot2018 was another banner year at SNAP Financial. For a long time, Flywheel has been hard at work building Apps, implementing Salesforce enhancements and providing sound strategic guidance to SNAP. With such a broad and deep understanding of what SNAP needs to do, Flywheel is able to use our digital skills to help them grow.

Prospectors & Developers Association of Canada

PDAC Website ScreenshotFor a week every year in March, over 30,000 attendees descend on the Metro Toronto Convention center and take over every hotel room in the area. These visitors are guided by the information on the PDAC Convention website, which last year got a new, fresh design. The thousands of members of the Association also have a user friendly website bringing them the most relevant policy and advocacy information.


WRKSHOP Website ScreenshotCompanies and associations across Canada now have another way to reward their hardworking employees and members. With Flywheel's help, WRKSHOP was launched as an exclusive online rewards website that puts the choice of rewards in the hands of each user while allow administrators to award points and encourage productivity.

Inuit Art Foundation

Screenshot of homepage for Inuit Artists DatabaseThe Inuit Art Foundation now has a new database for Inuit artists to help increase their profile, and improve access to the market. The system has been built with a low bandwidth version that loads automatically when the site is accessed from the far north. It has been a real thrill to see this site embraced by people from coast to coast to coast.

Women of Influence

Screenshot of Women of Influence website homepageLeaders of all stripes can accelerate their professional development with an improved experience on the Women of Influence website. The organization was able to build strong partnerships with sponsors and attract users that remain loyal.

MSTA Canada

Screenshot of YouTube Video for MSTA Closing BellBuilding a new brand and website at the same time is no small feat. Working on the new website was very rewarding for us and we were honoured to join MSTA Canada for their launch announcement at the TSX (can you spot any Flywheelers in the crowd?).

World Elephant Day

Pledge commitment badgeAugust 12 is known around the world as World Elephant Day. Millions of people get involved in this cause annually. For the second year in a row Flywheel was trusted with the smooth operation of the website for this big event. We helped the organization increase their exposure and add even more advocates to their cause. Can't wait to do it again next year!


Quadrangle Website ScreenshotAnother proud moment came when Quadrangle’s website was selected as a finalist for Sitefinity’s Website of the Year award. Quadrangle's new website was able to add a dynamic, fresh experience for all visitors including prospective clients, existing clients, staff and new recruits. The studio also had a matching Intranet with a custom HR system all built by Flywheel.

Wayward Arts Canada 150

Wayward Arts Canada 150 Homepage screenshotAs the whole country celebrated Canada’s 150 we got involved in the festivities with the launch of this year’s Wayards Arts! This annual project showcases the best of Canadian design. To mark Canada's milestone birthday, 6 issues are being produced throughout the year. Learn more on the website.

Helm Operations

Helm Operations Website Homepage ScreenshotHelm Operations will be up and running in 2018 with a robust Pardot setup. If you happen to operate a fleet of tugboats or other vessels (which some of our other clients happen to do), then this is the software for you. With a new digital marketing toolkit, Helm is ready to reach new heights in the commercial maritime industry. 

Tourism Barrie

Tourism Barrie Website ScrenshotIf you’re ready to enjoy the snow or starting to plan your summer vacation, then Get Out & Play with Tourism Barrie. All the information you need is on their new Sitefinity website.The website's new design and refreshed content are a great showcase for all that the region has to offer including places to eat, where to stay and of course, what to do.

Weeks Marine

Weeks Marine Website ScreenshotWeeks Marine brought a fresh look to the construction world in 2017 with their new website. For a full service marine construction company it is important for the website to comprehensively represent all of their services and capabilities. The new website is full of great visuals that help illustrate the impressive work that Weeks Marine has done. 

Environics Institute

Environics Institute Website ScreenshotGoing into 2018 The Environics Institute has new brand strength and a robust website to help promote issues of public policy and social change. The website has a modern presence that helps in the delivery of insightful reports and articles. The right body of knowledge contained in these pages can now shine proudly.

Munk School of Global Affairs

Photo of printed annual report for Munk School of Global AffairsIf you’re on campus at the University of Toronto, drop by the Munk School of Global Affairs and flip through their latest annual report. The digital version is also available (of course). Accolades for the work and how it was presented were quick to come in - including from the school's namesake donor.

Aecon Group

Picture of Aecon Group Annual Report MagazineAecon also got a new digital annual report and a new edition of their printed One Magazine that showcases the groundbreaking work they’ve been doing lately. The magazine includes gatefold infographics and other strong visuals that create great impact for the reader. Aecon is proud to use this collateral to share their stories and accomplishments.

Downing Street Group

Downing Street Group Website ScreenshotSome very effective digital marketing efforts have been in market throughout the year for Downing Street. LinkedIn campaigns proved to be especially effective. Being able to hone in and deliver precisely targeted content was able to help Downing Street Group acquire high value investments from brand new clients. 

Canadian Club Toronto

Canadian Club Website ScreenshotWith their new brand, updated website and active digital marketing campaigns, Canadian Club Toronto is really stepping forward with great results. The organization is consistently hosting events that are hitting the mark with today’s issues.

Mackenzie Investments

Mackenzie Investments LogoAfter extensive research and strategic planning with Mackenzie Investments, they have been armed with solid insights about the audience for their digital experience. Flywheel conducted a series of collaborative workshops and stakeholder interviews to increase knowledge and learn first hand what it means to deliver the right information in the right way at a top tier investment company.

Foresters Financial

Foresters Financial LogoForesters Financial was also able to enhance their communications with well informed insights from Flywheel Strategic. Working with senior leaders, Flywheel was able to facilitate a deep dive exploration of the purpose and effectiveness of  some key communications work being done by Foresters.

The Year Ahead

2017 will be a tough year to beat, but with all this momentum 2018 will surely set the bar even higher! 

Back to Top Arrow Up