Our work for VPRI cut through the maze of clicks.
We created a new structure organized around what user groups need to do, rather than who user groups are (researcher, student etc.), as on the old website. We built flexible yet consistent page templates for the website that help people understand the information layout of every page once they’ve understood the layout of one. We supported the whole through persona documents and a comprehensive style guide to ensure that the look, feel and, above all, organizational logic of the site is maintained as new content is introduced. The result is streamlined, intuitive access to an extraordinarily rich and complex store of information. Researchers now get what they need, when they need it, along clear, logical pathways.